Chance The Rapper, Coloring Book, and the Questions I Have About His Apple Music Deal

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by Amirah Muhammad (via

I applaud Chance The Rapper for his amazing success thus far, but I have some questions about his Apple Music deal. 

Chance has released all of his projects for free: two via DatPiff and his recent two via Apple: Donnie Trumpet & The Social Experiment’s Surf on iTunes and Coloring Book on Apple Music. I believe that his music is the first to be released on iTunes (Surf) and Apple Music (Coloring Book) for free. At first, I thought it was awesome, but once Coloring Book came out, I wanted to know how the deal worked. I haven’t found much information about his iTunes and Apple Music deals (which could be a good thing because of how exclusive it is), so I thought I’d share what I think is good about the deal and what questions I have about it, hopefully to get some clarification.

Let’s discuss the good things about it first:

There’s no label backing him

Most indie artists don’t have the opportunity to create major deals like this one — it’s usually major label artists with a whole lot of fans and money behind them. However, Chance got his deal from having an amazing team, an organic approach and growth in his fan base, and just being true to himself and to his messages. You can’t knock that hustle.

He’s getting paid for releasing free music

Signing a deal with Apple Music should have guaranteed him some upfront (and residual) money, especially if he gave sole rights to Apple Music for two weeks before placing Coloring Book on other music streaming platforms…right? I’d hope so. No matter how much money was involved in the deal, I’m sure it’s a step up from DatPiff (which I’m not sure paid Chance for Acid Rap, but still)….


Read the rest of this very interesting article by clicking the link below.


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One Response to Chance The Rapper, Coloring Book, and the Questions I Have About His Apple Music Deal

  1. Dead pent content, Really enjoyed examining.

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